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Now's the best time to buy
property in sydney

Here’s why…

Don’t wait! Only a few client spots left for 2022.

Dear Sydney property buyer, 

 

If you’ve been digesting the news lately, the scaremongering headlines are pretty hard to ignore. 

 

Inflation is out of control. Interest rates are soaring. And a property market crash is imminent, apparently.

 

Does this all sound like doom and gloom? Or can you read between the lines?

 

The way I see it property listings are plummeting because there’s no forced selling. 

 

Property cycles are getting shorter which means it’s easier for us to remember that better times will return. 

 

Owners are simply choosing to wait for the next market upswing.

 

Doom and gloom? Or opportunity? It comes down to research and perspective.

 

With my help you’ll know what to buy, where to buy, and when.

Here's The Proof!

Client Testimonials-min
Client Testimonials
Anne
Anne
Jenny & Stuart
Jenny & Stuart
Andrew-Pringle-testimonial
Andrew
Morgan-and-Giselle-testimonial
Morgan and Giselle
emily-and-josh
Emily and Josh

Testimonials

Dan Sofo was our buyers agent during a very hot market period where it was extremely challenging to secure a property. Dan knows his business, he knows real estate agents and how to negotiate with them. Furthermore he is able to snap off-market properties which is a big plus in a competitive market.
Alexandre Girard
He is the consummate professional - really knows his stuff - but also a really lovely guy and such a pleasure to work with. He listened, adjusted the brief when necessary and communicated exceptionally well. Worth every cent!
Erin Wilson
Plenty of buyers agents don't negotiate for their clients - instead they just find properties and make the buyer pay top dollar. Dan cross examines, executes with absolute precision and leaves every last cent not needed to be spent for his clients in their account.
Bianca Field

Don’t wait! Only a few client spots left for 2022.

Meet Dan Sofo

Hi, im Dan – the founder of Unicorn Buyer’s Agents.

 

My mission is to deliver industry expertise and negotiating power into the hands of home buyers and investors competing in some of the world’s toughest property markets.

 

Did you know that the average Australian will buy only one or two properties in their lifetime? When they do they will contend with an army of real estate professionals exclusively representing the seller and well practised at squeezing the highest possible price out of unsuspecting buyers.

 

The property industry has always been about sales agents representing sellers, whilst buyers have been left with insufficient expert guidance. Building on my career as a small business owner and property investor it made to create a service to look after the best interests of property buyers, and here I am today.

 

My point of difference is my unconventional methods of search and research and a ‘do what it takes’ attitude to get the most desirable property in front of you. 

 

My local suburb data and information come direct from the source, including selling agents, auctioneers, valuers, local councils, chambers of commerce, and vendors themselves. I don’t rely on media commentary or spin. I stick to facts and the hard numbers, and that ultimately supports my firm negotiation style, to achieve the prices and terms my clients are delighted with time and again.

 

As seen on

Don’t wait! Only a few client spots left for 2022.

10 Best Sydney Suburbs
To Buy Property 2022

A must-read for anyone wanting to purchase local property in the near future

WATCH DAN LIVE

On Studio 10

What We Can Discuss On a 1:1 call (valued at $300)

 

PLUS i can give you access to the exclusive list of websites that i use when researching potential areas for my clients to buy in.

 

 

Spots for the remainder of the year are filling up fast so don’t miss out. 

 

 

I look forward to chatting with you! 

 

 

Dan Sofo, 

Director I Unicorn Buyers Agents

 

Don’t wait! Only a few client spots left for 2022.

Testimonials

Dan is very transparent and professional, has a strong knowledge of the property market, respectful, warm and a genuine person. This was my third time purchasing a property as my residence (never used any buyers agents). However my personal life situation has changed since, as well as the current Sydney property market has gone crazy and getting trickier to buy a property and without knowledge of the current market situation or strong negotiation skills.

Nobody wants the feeling that of “Am I overpaying for this property more than the property value?”, are there any development plans around the house forthcoming?

After my own research on what buyer’s agent should I go with, then I found Dan. He gave me complete confidence, clear directions in his services throughout the entire process.

I’m so grateful to have found Dan. I couldn’t have got this successful outcome at auction without him!!!

Junko Tomita

Dan recently helped me secure an investment property in Sydney and blew my expectations out of the water. I anticipated a lengthy and complicated process but Dan was able to break it down into easy to understand phases and found me a gem within 4 weeks. I look forward to being able to work with Dan again in the future. Cheers, Dan!

Kate Weinert

Dan is a pleasure to deal with. His expertise and knowledge of the local area is very strong. He bought structure and an evidence-based approach to our search.

Erin Bourne

I have known Dan Sofo for a number of years professionally and in that time I’ve always found him to be very knowledgeable and aware of the market. I would not hesitate to recommend Dan to anyone looking to purchase their dream property at a fair price.

William Tsagaris

I have met Dan a few times in the past, but this was the first deal we had worked on together and can say that it was a seamless and easy transaction. Dan was straight forward in his approach and negotiations which in turn benefited his clients in securing the property. Looking forward to working together again.

Nick Arena

We recently completed a successful transaction with Dan. I appreciate his personable, efficient, and professional approach. He certainly prioritizes his clients’ interests.
Dan has excellent market knowledge and stays well informed. I can confidently say buyers are in good hands with Dan.

Renee Cross

A pleasure working with Dan. He had a very professional, yet a very unassuming approach. It was a fine balance of someone who was easy to speak with, and extremely pleasant, to someone who was ready to haggled over even just a $1000 in every conversation. Now having dealt with Dan in that transaction, I would feel confident in trusting him, with not just properties my team and I have off market but addresses of properties that we are in the process of signing up, well before they have become available to the general public. Thank you for the professional wrestle, I enjoyed it.

Patrick Cosgrove

We were introduced to Dan through our mortgage broker having had no experience in purchasing property and having a slightly cautious approach with engaging a buyers agent. We couldn’t have had a better experience with Dan. He showed the highest level of professionalism whilst being down to earth and easy to talk to. He showed patience with our limited knowledge in the property market and was great at helping us understand every step of the way.

 

We had a fairly restrictive timeframe and criteria, Dan was very straight forward and accommodating with the options he generated. His experience and analysis in the market instilled great confidence when we finally made our purchase.

Kilian Flego

When we were looking to purchase our first family home, we met with several buyers agents before we engaged Dan. Dan was the only one who really listened to us and understood our requirements. Being a young family, we wanted an agent who could help us get time back during the inspection process, and who was willing to negotiate hard on our behalf.

 

Within 6 weeks of having Dan on board, we exchanged on a home that exceeded our expectations. We couldn’t have achieved this outcome without Dan’s experience and relationships. Thank you Dan!

Jacqueline Osborne

I engaged Dan earlier this year when I was looking for my first property. He helped me refine my brief, tirelessly inspected properties and was able to get me access to a series of great off-markets. When I found two places I liked he negotiated BOTH simultaneously until I had two sellers ready to accept my offer! This resulted in me purchasing my Elizabeth Bay flat which had been my absolute favourite among everything I had seen.

 

Dan’s skills in landing my property were something to behold and I couldn’t be more happy with it. Dan is hard working, knowledgeable and a pleasure to work with. I wouldn’t hesitate to recommend him and to work with him again next time.

Roland Chanin-Morris

Highly Recommend!!! Dan made our first home purchase simple and stress free. Which is very important in a stressful process. What makes Dan different is his genuine care for his clients and their best interest at heart. Dan only showed us properties that matched our specific brief, and did all the heavy lifting by attending home opens etc. It just meant if we liked something & for our brief we could inspect – without wasting our Saturdays. Dan helped us understanding the strata report and did all the negotiating with the real estate agent. If it wasn’t for Dan I believe I would have paid more for our property than I needed to.

Luke Patterson

Dan made the process of buying our first home such a seamless one. We had been looking for months on our own and felt so overwhelmed with competition. Immediately when we signed with him we saw so much value in his service like getting access to off market properties we would have never known about. Dan got us our dream home that’s better than we could have ever imagined and I know we wouldn’t have gotten it if it weren’t for him!

Jessica Samson-Doel

Dan was absolutely incredible to work with. He is patient, smart, and experienced and knows his stuff when it comes to the inner Sydney property market. As a first home buyer myself I found Dan to be a wealth of knowledge and a huge support during my property search. I wouldn’t hesitate to recommend Dan to anyone who is looking to purchase property in Sydney. Reach out to Dan, you’ll be glad you did.

Ian Murphy

I recently worked with Dan as a first-time homebuyer and would highly recommend his services to anyone. After spending what seemed like forever searching on and off for a property, I started to feel like I could use some professional help, so I reached out to Dan at Unicorn Buyers Agents. Dan is very professional, friendly, and efficient, getting started right away to help me find my first home and taking the time to understand what I was looking for.

 

He’s very easy to work with and has impressive knowledge of the Sydney market, home values, and what to consider when purchasing a first property, which gave me great peace of mind that I was making a solid financial decision before I purchased. Navigating the complexities of conveyancing, financing, and settlement was also a breeze with his assistance.

 

I’m writing this from my new home, so the experience was a success! With Dan’s help, I purchased a great unit well under my original budget and I feel confident that I made the right choice. Thanks again for all of your help!

Katie D

We connected with a few buyer agents and then finally met Dan. We felt a great connection with him as he understood our requirements and outlined the process in a simplified way.

 

Knowing our budget, we gave Dan the criterion to find us an apartment, however, our ideal choice was a house. We are still surprised that how Dan presented us the option of the house and then helped, guided and supported us to close the deal professionally. We highly recommend Dan to anyone who is looking for professional, knowledgeable and skilled buyers agent.

Sonal Vashist

Dan is incredibly helpful, knowledgeable and generous. He made the process of buying our place in Sydney way less stressful, and helped ensure we got it for a good price. Worth his weight in gold.

Andrew Clarke

We engaged Dan through a recommendation from a friend to bid at a critical Auction for us as we were nearing the end of our pre-approval period and risking a significant reduction in borrowing capacity. In our particular case, we were lucky that the bidding was focused around our level of affordability but I am confident that Dan’s approach kept the bids as low as possible while securing us our property.

 

He was extremely thorough in his research to support the process – both in deciding to take on the job and to inform our expectations so we can set bidding limits that we were comfortable represented the true value of the property to us. We’ve been in our new family home for a week now and couldn’t be happier to be here, for the price we paid. Thank you Dan for heling to make it happen!

Kellie Adlam

We recently engaged Dan at Unicorn Buyers Agents to find, negotiate and ultimately purchase our first home. After our initial meeting, Dan understood the position we were in and what we were after. He was regularly in contact providing updates on properties he had viewed on our behalf and within a month we had purchased our first home.

 

His knowledge of the industry is incredible as is his ability to negotiate. Without Dan we would have paid significantly more for our home. We will definitely be using Dan and Unicorn Buyers Agents if we are ever in the market again.

Mike Meletopoulo

Fraught with first-home-buyer, house-hunting fatigue I turned to Unicorn Buyers Agency. Within 4 days I had my dream apartment in Sydney. Dan worked quickly  to arrange an inspection, develop a wholistic profile of the property including its intrinsic value and price appraisal. Dan’s professional networks within the real estate community ensured a seat at the negotiating table as pre-auction offers were made whilst I completed my due-diligence.

 

It seems counterintuitive for any buyer, let alone a first homebuyer, not to put all your money toward your deposit – but a buyers agent is the best investment you can make at this time in your life.

Armed with Dan’s expertise in the field and market I had the confidence to pursue the property, someone to guide me through the legal maze and ensure that the property and conditions of sale were fair. But perhaps, most importantly, an assurance that the long term prospects and potential for improvement of the property would continue to increase in value.

 

I’m stoked! I’ll be seeing the New Year in from my top floor balcony, looking out across the city skyline and toasting to Dan who secured me my dream first home! I’ll be grateful for the next 30 years!!

Rachel Ross

I’d like to thank Dan Sofo, the manager of unicorn buyer agent company, for finding me a good property on a land of 740 square metres with a frontage of 27 metres in the Kings Langley suburb with good advice and reasonable suggestions.

 

It’s important to note that the actual worth of such a property is at least $200K higher. I owe this profit to the unicorn team’s bargaining power and persuasion. Because the presence of such a skilled and experienced team in uncorn can persuade sellers and real estate brokers (I believe Dan mesmerised them🤩).

 

I recommend that you avoid emotional and irrational emotions when purchasing a property and instead follow Dan’s advice. I remind that you pay a very small fee for the profit you make from buying your property, and that the amount paid to Unicorn buyer agent is, in my opinion, an investment rather than a cost. This transaction has made me very happy.

Peyman Soltani

Dan was the absolute key to my journey of acquiring my first commercial property. He goes above and beyond for you and you only. He doesn’t stop even when an excellent opportunity was uncovered and presented to you he will find a better one, one after another until you are so spoiled for choice that you have the wonderful difficulty of choosing from multiple excellent opportunities. As always he over delivers and Dan is all you need in your property journey. Highly highly recommend

Tsz Kit Law

Dan was recommended to me by two different friends, and I have no hesitations in recommending him to a prospective home, or investment buyer. From the get-go, Dan was professional, patient, responsive, adaptive, and went the extra mile in helping me secure the home I am now happily in!

Catherine Anne

Dan was the buyer’s agent for a house that we recently sold. Dan was extremely clear and transparent with his negotiations from the start. Dan is a true professional and a huge asset for any buyer looking to buy in the Sydney market. Dan’s communication was on point – he kept in regular contact throughout the process and is extremely knowledgeable about the sales market. As a real estate agent, I deal with a lot of buyer’s agents and Dan is up there with the best!

Michael Murray

Thanks Dan for helping find and secure the perfect home for our family! It was amazing being able to enjoy our weekends, knowing Dan was scouting places on our behalf and would arrange for us to see any which he thought met our needs. He also handled pre auction negotiations expertly to secure the property despite tight competition.

Cameron Rabbett

Dan recently helped me buy in Neutral Bay. He is the consummate professional – really knows his stuff – but also a really lovely guy and such a pleasure to work with. He listened, adjusted the brief when necessary and communicated exceptionally well. I engaged a buyers agent because I just didn’t have the time to do the running around and had put it in the ‘too hard basket’ for years. Dan exceeded my expectations and the whole process was complete in under 4 months (which included the month or so over Christmas when nothing happens). Thank you Dan – I recommend you without hesitation. Worth every cent!

Erin Wilson

For a first time buyer it was a blessing to work with someone like Dan. He went above and beyond to support me through the process, to make sure I felt comfortable with everything that needed to be done before and after the sale. He’s extremely thorough and well versed in the local area, giving me complete confidence in his services throughout.

Victoria Brennan

It was a lot of fun looking for our first home with Dan. He is funny, charming, smart and makes an immediate connection with you. We are first time buyers who are new to Sydney property market. Dan did all the research work, coordinated with agents on our behalf and was always prompt with his replies. Through the process he educated us about what we should and should not be looking for. He definitely challenged us at every step. 

He will not let you slip into an emotional spiral making sure that you don’t overspend and get the best value for your buck. He is an absolute delight to work with. If you are a first time buyer (like us), an investor or moving to a bigger family home, Dan is your go-to person. I am glad that we went ahead with Dan.
Parsim Kaushik

Had recent dealings with Dan Sofo. Thorough, quick, knowledgeable and easily one of the best negotiators I’ve done a deal with. Plenty of buyers agents don’t negotiate for their clients – instead just find properties and make the buyer pay top dollar, Dan cross examines and executes with absolute precision, doesn’t waste yours, mine or my Vendors time and leaves every last cent not needed to be spent for his clients in their account. That’s a buyers agent on your side and the buyers agent you want on your team. Dan – I look forward to more dealings. I somewhat also don’t 🙂 Can’t go wrong with Daniel, worth every penny.

Bianca Field

My partner and I had the great pleasure of engaging Dan from Unicorn Buyers Agents to assist us purchase our property in Darlinghurst last year. Although we had viewed the property, we asked Dan to come on board to guide and work through the due diligence, planning and eventually auction. This was an awesome experience with Dan going above and beyond to research and negotiate for us. Dan is professional and knows his stuff! We can highly recommend using a buyers agent and Dan is the man!

Adam Fergusson

Dan Sofo was our buyers agent during a very hot market period where it was extremely challenging to secure a property without going through a great deal of stress and uncertainty. Dan knows his business, he knows real estate agents and how to negotiate with them. Furthermore he is able to snap off-market properties which is a big plus in a competitive market. Dan is extremely professional, ethical, honest and transparent and will always aim at assisting his clients in getting the property that meets their needs and expectations, at a good price (market price or within the client’s budget).

Dan became almost "part of our family" during this hectic house hunting period with daily texts and phone calls, which was very pleasing and reassuring as it comforted us that we were in very good hands. We truly believe that we wouldn't have been able to purchase our house without Dan's assistance, which goes beyond securing the property as Dan is always happy to answer any questions many weeks later.
Alexandre Girard

We engaged Dan to help us find a family home. He was very professional, was always engaging and did a great job dealing with the agents. He was extremely poker faced during the auction, which helped us land a house that we are extremely happy with. He was definitely worth the investment.

Guy Gunasekera

I engaged with Dan after 2 months of property search into the hot Sydney eastern suburbs market. Even though I was a bit skeptical at the beginning, I could instantly appreciate the immense value of a good buyer’s agent when it comes to be quick to jump on a good property, discover off-market opportunities, analyse all the paperwork, assess the property’s right value, negotiate the final price and understand the market trends before everyone else. Dan has been awesome at a personal level too, as he guided us through the journey and made sure we were always using our rational part of the brain (-: I 100% recommend him to anyone buying an investment property or something to call home!

Gianluca Bazzon

Dan Sofo helped our family to find our new home and we were extremely satisfied with his services. First, my husband and I couldn’t quite see the value of having a buyer’s agent, now I can say with confidence, Dan proved us wrong. Dan quickly understood what we were after and saved us lots of time and effort in finding a very special home. He presented numerous off market opportunities and managed to close the deal smoothly in the middle of the largest covid outbreak in Sydney to date.

Dan has an excellent knowledge of the market, very thorough and is a strong negotiator. He is very professional with a calm and polite but firm manner. It was a genuinely good experience and a real pleasure to work with Dan. Dan’s added value was very significant; he helped us navigate the hectic Sydney residential market and kept us on track throughout the whole process. Dan was our trusted advisor throughout the property search and beyond. He also helped us finding the right professionals we needed to carry out renovations. If you are looking for a strong, reliable buyer’s representative, without hesitation I highly recommend Dan Sofo.
Niki Deutsch

This was my first time using a buyer’s agent. I was referred to Dan by a friend and instantly felt he was in my corner. I’m time poor and often miss out on looking at properties ……that in this market don’t last long. Dan kept me and himself to my brief and after looking at 3 properties I settled on one. Dan helped me purchase the apartment prior to auction and managed the real estate agent, vendor and myself so we were all in sync and fully briefed. 

Dan is professional and warm and goes above and beyond. I too am now referring him to others so don’t look any further than Dan. Firstly you need a buyers agent to see what’s not on the market yet available, and secondly, Dan has built his business on relationships …….. and he is highly skilled and managing those whilst he works for you the buyer ! Thank you Dan and I ♥️ my née home. Cathy
Cathy Doyle

Dan was very professional and courteous, it was an absolute pleasure for us to deal with him. His professionalism and knowledge of the market are second to none. His experience in auction was outstanding, he bought the house at the lowest estimate for similar houses in the same area, so on top of saving us time, effort and stress, he also saved us money, And his services didn’t not stop then. He kindly introduced us to trusted D&C companies for renovation work. I can only praise Dan and his work. I would highly recommend his services.

Az Lachemot

Dan was a pleasure to deal with. Very responsive, honest and a hard negotiator for his client to get them the best possible price. One of the better buyers agents I have dealt with Would recommend to anyone needing assistance it’s purchasing property.

Matthew Marano

Dan recently purchased 87 Haig St, Maroubra for his clients from me..I found Dan to be a pleasure to deal with. He was always on the ball and his communication was always great. Throughout the negotiation he really displayed a great deal of care for his client. He is truly a great Buyers agent.

Amanda Rekes

My partner and I have nothing but praise for Dan and his agency in buying our first home! Dan was able to help us focus on searching for the right property, and kept us positive, motivated, and realistic. Crucially, he inspected, appraised, and negotiated on our behalf once we found the place we wanted. Last but not least, Dan’s a wonderful bloke, a pleasure to work with, and not afraid to have a laugh or crack a joke. If you’re looking for some sanity in the chaos of the Sydney property market, look no further than Dan.

Adrian C

Dan’s service was second to none. All of the of concerns and worries of buying a home disappeared as soon as we signed up to his services. He made this whole process a pleasure, and we now have our dream family home in Bondi. Whether it was talking us through the legal quagmire involved when buying a home, or getting feedback from surveyors and builders, Dan was fair, honest and worked day or night when it was needed. He took care of all the negotiations from conveyancing, real estate agents and builders. He added a calm level head, when all around were piling on the pressure, he was never rattled and always charming. He’s exactly who you need on your side when you go into the Eastern suburbs real estate jungle. The money and time he saved was priceless.

Dan Evans

Dan was incredibly patient with us as first home buyers, and helped us above and beyond the search/negotiation. He is incredibly knowledgable about the market, and provided really insightful advice at the begining and throughout our search. Dan has built strong relationships in the industry, which is a definitely a positive when trying to navigate through the smoke and mirrors of Sydney real estate. We ended up with our dream home, and cannot wait to move in! Could not recommend highly enough – thanks Dan!

Emily Fletcher

I was completely new to the world of property when I found Unicorn Buyers Agents. This was my first home and I honestly didn’t expect it to be so stressful. Connecting with Daniel Sofo meant having someone fight for the buyer (me), someone to explain the ins and outs, someone I could trust who I knew was fighting for my best interests. Daniel helped me and my husband wade through the mountains of properties and ridiculous mind games with real estate agents to find a home which was below budget and above expectations. 

He handled negotiations with the agents, advised whether properties were at true value and lead the final bidding process - which we won. I was initially hesitant to commit to the fee of a buyers agent, until I realised that the money I saved actually buying the property far exceeded the cost of his services. It was a net positive and we are so grateful for all the help we received. I recommend Dan highly and will go with him again when we’re back in the market for our next property.
Samantha Arcata

I have had the privilege of working with Dan on numerous occasions in helping clients with the legal side of the transaction once they have found a property. I have been impressed by Dan’s knowledge of the market and his promptness in always being available to answer numerous questions and emails. He is professional and easy to work with. I would highly recommend Dan to anyone in search for a Buyers Agent.

Jane Park

Dan is one of the professional agent we come across. very knowledgeable and will make sure you get your property you want.

Sharon Danieli

Really happy with the service Dan provided for a recent property that I purchased. Right from the outset, Dan assisted with due diligence with respect to what to look for in an investment property as well as having a detailed understanding of the stock-type I was interested in. This really helped home in on the investment I wanted, all the way to contract mark-ups and a sounding board for financing advice I received from brokers.

I had Dan run the bidding process for me and he set up a clear strategy for us to stick to both before and during the bid given I was overseas at the time. Dan's transparent and disciplined strategy paid off excellently and we got the price well within our expectations. Finally, Dan stuck with me right until settlement and provided all the relevant advice and information for pre-settlement inspections and what to look out for. Thanks Dan for a thorough, honest and diligent service.
Joseph Gaudioso

After a decade of rental in Sydney, I found one of the main reasons my small family and I hadn’t seriously looked at property purchase was our lack of knowledge, fear and the feeling of the seemingly impossible task ahead of us, our early attempts left a feeling pretty awful about the prospect. After engaging the services of Dan at Unicorn buyers agents I can honestly say the process I feared so much was incredibly smooth. 

We were guided, educated and supported through every step from searches, engaging legal representation, mortgage brokerage, financial management, buildings inspections, every call was answered even after we were safely settled in our new home. I am forever grateful that someone with such exceptional knowledge, experience, understanding and care was there to help me achieve something I had for so long been nervous about. Thank you Dan, to say you are the epitome of what I believe such service should represent would be an understatement. Geoff and Olivia O’Hara
Geoff O’Hara

Being a real estate agent myself, Dan is a pleasure to work with. He’s transparent and focused on getting the best outcome for all parties involved. To anyone looking to buy, I would highly encourage you to reach out and have a chat to Dan. To any agents, I would encourage you to add Dan to your buyer mailing list.

Christopher Breedon

As a mortgage broker, it has been a pleasure working with Dan, who has assisted a number of my clients in securing their home or investment property. Dan is very professional to work with and has been tenacious when negotiating with vendors, to ensure his clients receive the best price on their property purchase.

Samuel Bowler

Frequently Asked Questions

Buying and selling real estate can be complicated. That’s where buyers agents and real estate agents come in.

 

A real estate agent is a professional who sells properties. Who does a real estate agent represent? The seller. Real estate agents are paid through commission from either the seller or the vendor.

 

A buyers agent, as you may have guessed, represents the buyer. They act in the buyer’s best interest and help them through the process of securing the property they want.

 

LEARN MORE

Buyer’s agents generally charge for service like a real estate sales agent ie, a percentage commission. This can make sense if you’re selling a property as the sales agent is incentivised to achieve a higher sales price. This method can make less sense for buyers – paying more commission to your buyers agent the more you pay for your property. In a hotter market such as during 2020- 2021, Unicorn Buyers Agents are often locked in fixed fees, to protect our clients.

 

This year in a neutral to cooling market as property prices go lower, a percentage-based fee can make sense as buyers may get a pleasant surprise with a lower than expected commission. For maximum flexibility and transparency, we always offer clients the choice to lock in a fixed fee or to hire us on a percentage-based fee.  

 

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Anyone who has spent time house-hunting will be familiar with the term ‘off-market’ property. Buyers agents love to communicate their proficiency accessing off-market properties, and for good reason. A prospective buyer agent client’s two most common questions will be i) why would anyone attempt to sell their house without actually putting it on the market, and ii) can you find me an off-market property that I’ll love? There’s more to these obscure opportunities than meets the eye. 

 

Not all off-market properties are the same and quite a number of homes and investment properties touted as off-market listings are better defined as “pre-market”. There is an agency agreement in place with a selling agent and it is ‘for sale’ however it won’t be advertised via the mainstream channels such as domain.com.au and the local community papers. 

 

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Many people use buyer’s agents when they’re buying a home to live in, but when it comes to their investment property, most choose to go it alone because there’s less emotion involved. But in many ways, buyer’s agents are even more important when buying an investment property.

 

A well-connected buyer’s agent can provide off-market opportunities and give the buyer the extra advantage in their search for the right property. Buyer’s agents can help investors identify locations that are not necessarily considered “hot” by using both macro and micro lenses.

 

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A good buyer’s agent in Sydney will understand your brief in detail, then tailor their services and fees to your exact needs. This may be as simple as attending an auction to bid on your behalf, or appraising a property you have found, or conducting the entire search campaign all the way from day one to contract settlement.

 

A top buyers agent will show you the property that ticks your boxes, and sometimes that may be unconventional- but a buyers agent will also show you how an easy low-cost renovation can leave you with the property you dreamed of.

 

An expert buyers agent will be your voice of reason- guiding you to avoid psychological pitfalls like analysis paralysis, FOMO, buyers remorse and more.

 

Finally, a good buyers agent will ensure you pay the right price, which means a discount to a comparable property, or ensuring you don’t overpay.

 

LEARN MORE

remaining Calls for 2022 are booking up fast

Avoid the costly mistakes typical house hunters make when sourcing and securing personal and investment property.  
Chat with experienced Buyer’s Agent Dan Sofo today.

Don’t wait! Only a few client spots left for 2022.

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