What 176 Sydney Agents See in the Market Right Now

I just finished surveying 176 top real estate agents across Sydney.

Wanted to share the results because they tell quite a different story to what you're probably reading in the headlines. Here's the reality on the ground.

Respondents by Core Market LGA
Survey respondents by core market LGA
Respondents' Typical Transaction
Survey respondents' typical transaction price band
The Reality On The Ground

The market is fractured.

Right now in late August, a property market participant's experience depends entirely on which part of Sydney they're in. 28.6% of agents see significant price corrections. 30.4% see cooling. 32.1% see no movement either way. And 8.9% see prices actually going up. Same Sydney. Four completely different directions.

Pace of core market this month compared to the past three months
How agents describe the pace of their core market this month vs. the past three months
Beyond The Median

The declines are deeper than reported.

Headlines vary but the consensus is that "Sydney" property prices have experienced low single digit percentage declines. The agents who actually sit across the table from buyers and sellers every week tell a different story.

19.6% report prices down 12–15%. Another 39.3% report down 8–11%. Another 26.8% report down 4–7%. Data lag is a thing and Sydney-wide median movements aren't useful. Participants buy suburbs, streets and property types, and right now there's a big divergence between all of these.

Where prices are today compared to this time last year
Where agents say prices sit today compared to this time last year
More Than Rates And Budget Policy

Interest rates and budget policy change aren't the whole story.

They're just two pieces of the puzzle driving seller and buyer behaviour. Participants are just as concerned with the economy in general, and local and international politics — but the single biggest factor is actually perceived affordability.

Main factor influencing buyer and seller behaviour this month
The main factor agents say is influencing buyer and seller behaviour this month
Looking Ahead

The outlook isn't gloom.

84% of agents forecast the market will either hold steady or improve from now through Christmas. Sales-people by nature tend to be an optimistic lot — especially when Spring is around the corner. However this consensus isn't that markets are improving so much as the worst seems to be behind us.

Expected market conditions between now and Christmas
What agents expect in their core market between now and Christmas
84%
of agents forecast the market will hold steady or improve through to Christmas
Why This Survey Matters

Data as close to the source as we can get.

Real estate agents are at the coal face — speaking to hundreds of buyers and sellers every week. This is data as close to the source as we can source, rather than information that's stale. Even Cotality, the gold standard in property research, can be months behind.

The gap between what you read and what's actually happening on the ground is wider than we think — and we think that in itself is worth acknowledging.

If you'd like to discuss what this means for you or your clients' strategy in Sydney property, please get in touch.

Get In Touch

— Dan

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